Laura Scofield

Hi, I'm Laura Scofield, 🇧🇷 graphic designer based in New York. I'm a Design Director at The Atlantic — working across events, branding, editorial, and web. I also research and lecture about vexillology, the study of flags 🏴‍☠️

Recognition
Type Directors Club · Society of Publication Designers · D&AD · Cannes Lions · Red Dot · Print · iF · Brazil Design Awards

Jury
Type Directors Club · Latin American Design Award · Brazil Design Awards

Teaching
Parsons School of Design · Part-time faculty, AAS Communication Design 
School of Visual Arts · MA Products of Design

Education
MA, Design Research, Writing & Criticism · School of Visual Arts
MFA Design — Universidade Estadual de Minas Gerais

Service
AIGA NY — Former board member


Email
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The Atlantic Evergreen
The visual identity for The Atlantic's Climate Week event was designed to reflect the continuous cycles of growth and renewal found in nature. At its core is a bold, dynamic symbol that comes to life through motion, echoing the publication’s legacy of striking, centrally focused imagery. 

Motion Design: Jase Hueser