Laura Scofield

Hi, I’m Laura Scofield, a Brazilian New York-based graphic designer. I’m a Design Director at The Atlantic working on projects that span branding, editorial design, web design, and events.

My work has been recognized by the Type Directors Club, Society of Publication Designers, D&AD, Cannes Lions, Red Dot, Print, iF and Brazil Design Awards. 

I also served as a jury member on the Type Directors Club, Latin American Design Award and Brazil Design Awards. I’m a visiting critic at Parsons Communication Design and former AIGA NY board member.

I also research and lecture about vexillology — the scientific study of the history, symbolism, and usage of flags, or by extension, any interest in flags in general  🏴‍☠️ 


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The Atlantic Evergreen: Building a Sustainable Future. The visual identity for The Atlantic's Climate Week event was designed to reflect the continuous cycles of growth and renewal found in nature. At its core is a bold, dynamic symbol that comes to life through motion, echoing the publication’s legacy of striking, centrally focused imagery. 

Motion Design: Jase Hueser