Laura Scofield

Hi, I’m Laura Scofield, a Brazilian New York-based designer and educator. I’m currently a Design Director at The Atlantic and a part-time faculty at The New School. 

My work has been recognized by the Type Directors Club, Society of Publication Designers, D&AD, Cannes Lions, Red Dot, Print, iF and Brazil Design Awards. Also served as a jury member on the Type Directors Club, Latin American Design Award and Brazil Design Awards. I’m a visiting critic at Parsons Communication Design and former AIGA NY board member.

In my free time, you’ll find me researching about vexillology (the study of flags) 🏴‍☠️ 

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Caravelas Display: a contemporary serif
typeface inspired by the elegant contrasts
of traditional expansion models such as
the Didones. With its high contrast and distinctive
teardrop terminals, Caravelas seamlessly 
blends classic sophistication with modern 
design sensibilities. This typeface is crafted to evoke a literary charm.

This project was created during the course of type design at Cooper Union in 2024.